marketing

Tom Wilmer/KCBX

The Danish-themed city of Solvang is asking for feedback as city staffers work on rebranding tourism efforts. Right now, surveys are being sent out to residents and businesses. The city council will consider those when making decisions on tourism marketing later in December. 

On this week's Issues & Ideas: An expo on tiny homes is coming to San Luis Obispo on Oct. 12, focused on exploring every facet of the housing trend that's sweeping the nation. 

Courtesy of the Solvang Conference and Visitors Bureau

Solvang city officials opted this week to cut funding for two local tourism marketing agencies. The city council voted unanimously to sever ties with the Solvang Chamber of Commerce and the Solvang Conference and Visitors Bureau.

Issues & Ideas: Marketing SLO County

Sep 18, 2018
Courtesy of Visit SLO CAL website

San Luis Obispo County has special taxing district dedicated solely to attracting tourism to the area. Visit SLO CAL is a non-profit focused on branding the county as a travel destination for people around the world. KCBX's Greta Mart spoke with Chuck Davison, president and CEO at Visit SLO CAL, about what visitors like about SLO County, what they don't like, and when to draw the line on too much tourism.