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Issues & Ideas: Marketing SLO County

By Greta Mart
Published September 18, 2018 at 10:49 AM PDT
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Courtesy of Visit SLO CAL website

San Luis Obispo County has special taxing district dedicated solely to attracting tourism to the area. Visit SLO CAL is a non-profit focused on branding the county as a travel destination for people around the world. KCBX's Greta Mart spoke with Chuck Davison, president and CEO at Visit SLO CAL, about what visitors like about SLO County, what they don't like, and when to draw the line on too much tourism.

San Luis Obispo CountytourismBig SurSan Luis Obispo County Tourism Business Improvement Districtmarketingad campaigns
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