Underwriting
Become an Underwriter
Corporate underwriting with KCBX has the impact of traditional radio marketing with the benefit of supporting a well-respected Central Coast non-profit media institution. It’s an effective way to build business, brand your company, announce events, promote a chosen philanthropy, and much more — all while helping to pay for the news, music, and information programming on KCBX.
KCBX underwriters benefit from:
- Direct access to an audience that includes a high concentration of professionally successful and well-educated listeners with a strong connection to KCBX.
- Name recognition among professionals and business leaders likely to be interested in your products and services.
- The "halo effect"–credibility associated with intelligent, in-depth journalism from National Public Radio (NPR) and the KCBX news staff.
- Appreciation from your colleagues, customers and peers, who will recognize your commitment to the community.
The KCBX corporate underwriting team can help you design a schedule of underwriting announcements that meets your financial, marketing and philanthropic goals. Your company’s underwriting plan can range from exclusive sponsorship of a particular program to a schedule that spans all segments of the day. You may also become a partner in one of our special events as well as in our Fall and Spring corporate challenge programs.
For more information about underwriting opportunities, call (805) 549-8855.