Reinventing San Francisco’s historic Tenderloin neighborhood

Jun 21, 2018

Fernando Pujals (left) takes correspondent Tom Wilmer on a walk through a Tenderloin neighborhood park that has evolved from a congregating place for hookers and drug dealers to a welcoming place for kids. The palpable transformation evolved in less than three years.
Credit Randi Hair

Join Fernando Pujals, Director of Communications with San Francisco's Tenderloin Community Benefit District (TLCBD) and discover the numerous ways Tenderloin residents have come together to create safe environments for kids. 

Of utmost importance to TLCBD is fostering a vibrant, clean and safe, healthy and sustainable neighborhood.

As real estate prices soar across San Francisco, The Tenderloin remains as a place where immigrants and those on the low end of the socio-economic ladder have found a home. The challenge now is to preserve the character and diversity while enhancing the quality of life for everyone. 

Captivating mural in San Francisco's Tenderloin neighborhood park
Credit Randi Hair

The neighborhood, with ample single room occupancy accommodations (SRO’s) has long been an attractive haven for artists, musicians, and immigrants from around the world. The diverse dining options in the Tenderloin is like exploring the United Nations--culanary fashion.

The Tenderloin is where the Grateful Dead, Jefferson Airplane, Creedence Clearwater Revival and other 60’s artists came to do their recordings at Fantasy Records and other side-street studios.

It was the Tenderloin’s legendary nightclub the Black Hawk where legends such as Miles Davis, Thelonious Monk, and Dave Brubeck performed.

The neighborhood also has a longtime reputation as a destination for prostitution and drugs.

Fernando Pujals with TLCBD.ORG visits with correspondent Tom Wilmer as kids from the Tenderloin enjoy their neighborhood park in the heart of downtown San Francisco.
Credit Randi Hair

The matrix of the neighborhood is evolving and transforming with blinding rapidity due to its relative affordability for those seeking to start a business, nightclub or diner in the City-by-the-Bay.

The Tenderloin represents a ray of hope for startup businesses in a city where skyrocketing rents and real estate prices across town are too often proving to be deal-breaking barriers.

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Underwriting support provided by the Society of St. Vincent de Paul
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