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Journeys of Discovery: While some golf courses are dying, Elkhart Lake’s is thriving

Courtesy of Todd & Rachel Montaba
The clubhouse at the Quit Qui Oc Golf Club.

Todd and Rachel Montaba, owners of Quit Qui Oc Golf Club in Elkhart Lake, Wisconsin, share insights about how marketing to multigeneration families is a vital ingredient in the success of their community golf course.

An example of their creative family offerings targets Sunday afternoons, when kids can play a round for one dollar, when accompanied by a parent or grandparent. Intrinsic in their marketing model is to offer programs that help propel family bonds while cultivating a new generation of golfers.

You are invited to subscribe to the Lowell Thomas Award-winning travel show podcast, Journeys of Discovery with Tom Wilmer, featured on the NPR Podcast DirectoryApple Podcast, the NPR One App & Twitter: TomCWilmer. Instagram: Thomas.Wilmer. Member of the National Press Club in Washington D.C. Underwriting support provided by the Society of St. Vincent de Paul.

Tom Wilmer produces on-air content for Issues & Ideas airing over KCBX and is producer and host of the six-time Lowell Thomas award-winning NPR podcast Journeys of Discovery with Tom Wilmer. Recorded live on-location across America and around the world, the podcasts feature the arts, culture, music, nature, history, science, wine & spirits, brewpubs, and the culinary arts--everything from baseball to exploring South Pacific atolls to interviewing the real Santa Claus in the Arctic.
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